Why California Casual Chic Is More Than A lifestyle

As a city slicker, it took me a while to get used to the fact that in LA, you can pretty much wear flip-flops anywhere. I mean ANYWHERE. Folk lore has it that Sofia Coppola started that trend. At what I considered “fluffy” at first, I now know there’s more to the California lifestyle than just causal wear. It’s a mindset, a goal, a lifestyle and an ideal. Theres nothing more sexy than wearing less. Throw on a dress some shoes and your out the door….

Why California Casual Chic Is More Than A lifestyle - It's A Trend

“It’s all in the air you hear it everywhere, No matter what you do

It’s gonna grab a hold on you, California soul”

Why California Casual Chic Is More Than A lifestyle - It's A Trend

“Wherever you go, no matter what the weather, always bring your own sunshine” – Anthony J. D’Angelo

Why California Casual Chic Is More Than A lifestyle - It's A Trend

“I’m drawn to what I’m drawn to. I wear jeans and loafers everyday, mostly casual,

but when I really turn it on, I like a classic, simple look” – Allison Williams

Why California Casual Chic Is More Than A lifestyle - It's A Trend

“Yeah we all shine on, like the moon, and the stars, and the sun” – John Lennon

Why California Casual Chic Is More Than A lifestyle - It's A Trend

Photographed by Patric Massou

Errin Wasson x RVCA Dress

Jenni Kayne | Flats *ON SALE

 

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